Blair Witch Project Book Coming July 2017 From Arrow

Fans of the original Blair Witch Project rejoice! There’s a book, released at the end of July, that covers the film and the impact it made on the horror film landscape and it’s called The Blair Witch Project. Here’s the marketing blurb from the lovely folk at Arrow.

The Blair Witch Project by Russell Gomm on 31 July 2017

In the final months of 1999, the horror film landscape was changed forever by The Blair Witch Project, a film that rewrote the rule book in terms of film production, film marketing and film distribution. Film-maker Russ Gomm takes a look at the phenomena through the eyes of a fan who was captivated by the unusual promotional strategy that led up to the original release, and looks at the fascinating production history of the film from its low budget origins through to its sensational global box office success.

Including interviews with fellow fans, filmmakers and other industry professionals, the book also examines the lasting effect that this seminal film had on the film industry and the horror genre itself.