The Love Witch (2016) Review
My Bloody Reviews Verdict 3

The Love Witch (2016) Review Every now and then a film comes along that whips the critical establishment into a collective frenzy and every now and again that particular film leaves you wondering exactly why. The Love Witch is one such film. Advance word was hot, the reviews were scorching and I was geared up ..

Summary Rating: 3.0 from 10 3.0 poor

The Love Witch (2016) Review

The Love Witch (2016) Review

Every now and then a film comes along that whips the critical establishment into a collective frenzy and every now and again that particular film leaves you wondering exactly why. The Love Witch is one such film. Advance word was hot, the reviews were scorching and I was geared up for a viewing experience that would have me rushing to my laptop after to bang out a glowing review that confirmed the buzz and insist that everyone see it. That’s just not going to happen. The Love Witch is a stylish long-winded bore that starts promisingly but after the first five minutes it’s pretty much played it’s aces.

Samantha Robinson excels in the lead role of modern-day witch Elaine, she looks great, nails the film’s intended spirit and delivers a performance that overshadows the sadly lacking script that she has to work from. Elaine is determined to find a man to love her, that position recently vacated by the unexpected death of her husband. To do so she concocts spells and potions to assist with seducing the men that she takes an interest in. The great news is that Elaine’s spells work, the bad news is that they work a little too well, the man becoming a gibbering emotional wreck in the process.

During the film’s over-indulgent running time Elaine does indeed find the man of her dreams but alas it drives her to her sanity’s limits – I could relate albeit for different reasons. And that’s it really. It all looks very nice, nodding to the Technicolor flicks of the Sixties and Seventies. Also the costume, set and make-up departments do a great job in complementing the film’s colourful vibrant look – but to what end? The film is set now, not in the Sixties or Seventies (one brief usage of a mobile phone let’s us know it’s set currently, as do some of the cars seen throughout) – has a point been made that I am missing? Or did the director just plump for this aesthetic purely because it looks ‘nice’?

Critics have waffled on about how the lead character is a metaphor for women in general but often fail to go deeper in explaining why. Elaine uses potions to seduce men, I read nothing else into that because there is nothing else to read into it. Critics have also blathered on about how the film explores the subject of love through a feminist perspective – seriously? It all sounds to me as if they have taken the film’s marketing blurb and quoted from it rather than actually watched the film properly. I’m also at a loss as to why The Love Witch has been marketed/reviewed/championed as a horror flick, so OK it’s a comedy/horror but it’s not overtly funny and the horror is lacking. It’s more an exercise in style that feels stretched to breaking point over an unnecessarily long running time.

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